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Ariat.com Bulk Ordering
Ariat has grown a large work segment of products and has began acquiring corporate clients that order in bulk. This requires a full e-commerce website that includes a CMS tool for our corporate clients to be able to customize the products they offer to their employees. Since it’s a separate site with a different client base and different customer needs, it requires unique solutions for quick ordering. One of which is a bulk ordering tool. With the tool, one representative of the corporation can add the same product in multiple sizes, colors, and even include embroidery if it’s an apparel product.
What was I trying to solve?
Needed to create a bulk ordering solution for corporate clients
Wanted to allow the customer to be able to choose various options from one single product
Allow for customer to customize their apparel
Needed to make the experience as quick and to the point as possible
Functionality:
Include customization options for embroidery
Allow for one point of contact with a corporation to make a bulk order of a single product in multiple sizes, colors, etc.
Include sticky Add to Cart and customization options on desktop and mobile to streamline purchase